Live A Beautifully Branded Equestrian Lifestyle™

Award-Winning Equestrian Branding



Official
Horse Show Award
Supplier

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EQUESTRIAN BRAND IDENTITY
Equestrian Logos

Award-winning artists with an understanding of everything from topline to bottom line.

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Put your logo on anything
Beautiful products to promote your brand

Horse wear, horse show awards, leather goods, rider wearables. It's all here.

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Start Living A Beautifully Branded Equestrian Lifestyle™

Hold our hand through one of the most important steps towards becoming a successful equestrian brand

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Our award-winning design team have been with us for over ten years and are dedicated to the art of hand illustrated equestrian logos.

Equestrian branding starts with a good logo and is especially personal in the equestrian space because it is rooted in a passion for horses. Not all brand identities are rooted in an industry that orbits around the relationship between living creatures and their caretakers. 

A memorable and dynamic equestrian logo design is the first step towards establishing your equestrian brand. The process is often overwhelming because it’s hard to know where to start.

The logo design process here at SP RHODES has been carefully designed to ask you the right questions in an effort to assist us in assembling the perfect concept. Our process is collaborative and effective.

We encourage everyone to take a read of the article posted here to the right; it does a great job of explaining why being passionate about your equestrian brand identity is so important. This is how we approach our own equestrian brand and we want to share that same passion with you when it comes to yours. 

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OUR LOGO DESIGN PROCESS IN 3 STEPS:

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1. HAVE A CONVERSATION

Open a Facebook chat, chat with us online, give us a call or send us an email.

We want to get to know you

A quick virtual "meet and greet" is important. We want to know you and understand the details of what you are looking for so we can tailor our process to your needs.

2. DEPOSIT & QUESTIONNAIRE

Let's move forward! After we chat, we will request a deposit and get started.

Welcome to the family

A deposit will be requested to save your spot in queue and we will send you our proprietary logo questionnaire.
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3. THE CONCEPTS

Return your logo questionnaire and after a quick review, we will put together our ideas based on your answers.

Let's get creative

Sit back and enjoy the view; your personal equestrian design assistant will provide concepts for your feedback and work with you to make changes.
Contact Us

WHAT MAKES US DIFFERENT

Working with you on your logo means we develop a close relationship; we get to understand what you stand for and the reasons behind your equestrian brand. 

We also have in-house services taking the logos we create and putting them on over 500 different equestrian products; horse and rider wear, farm signs, business cards, dry-erase boards and horse show awards. 

Let us start on this journey alongside you and support you through the process of developing a successful equestrian brand. 

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EQUESTRIAN LOGO PRICING

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FULLY CUSTOM
EQ LOGO

STANDARD SERVICE with our regular design team
$ 880
00
  • 6-8 week turnaround
  • Fully-custom hand-illustrated equestrian logo
  • Custom text, font, colors
  • Proofs presented in realistic mock-ups
  • Up to six revisions
  • Design files: .eps., .ai, .jpg, .png, .pdf
  • Trademarking services available

FULLY CUSTOM
EQ LOGO

EXPEDITED SERVICE with our senior design team
$ 1,350
00
  • 3-4 week turnaround
  • Fully-custom hand-illustrated equestrian logo
  • Custom text, font, colors
  • Proofs presented in realistic mock-ups
  • Up to six revisions
  • Design files: .eps., .ai, .jpg, .png, .pdf
  • Trademarking services available

COMMERCIAL EQ BRAND

Corporates looking for a new brand or re-brand
Inquire
  • Fully-custom hand-illustrated equestrian logo
  • Enterprise project manager
  • Custom text, font, colors
  • Proofs presented in realistic mock-ups
  • Design files: .eps., .ai, .jpg, .png, .pdf
  • Book outlining brand standards
  • Trademarking services available
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SOME OF OUR WORK

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Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

A beautiful new equestrian logo design for Lea Haven Farm…

Modern lines paired with natural elements make for a unique and impactful first impression.

This design called for the following:

• Unique, pretty and classy but not pretentious
• A horse-centric design
• Integrated text and graphic
• A peaceful, professional and organic appeal
• The property has a lot of natural features so we want to
incorporate nature

Criteria met 🏆.

If you are looking for a custom, hand-illustrated equestrian logo, you are in the right place. Send us a message to Alyssa – a_stone@sprhodes.com or visit our website at sprhodes.com for pricing and process.

We can’t wait to meet you!

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianlogodesigns #sprhodes #jumperlogo #hunterlogo #dressagelogo #farmlogo #westernlogo #equestrianidentity
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A beautiful new equestrian logo design for Lea Haven Farm...

Modern lines paired with natural elements make for a unique and impactful first impression. 

This design called for the following:

• Unique, pretty and classy but not pretentious
• A horse-centric design 
• Integrated text and graphic
• A peaceful, professional and organic appeal
• The property has a lot of natural features so we want to 
   incorporate nature

Criteria met 🏆.

If you are looking for a custom, hand-illustrated equestrian logo, you are in the right place. Send us a message to Alyssa - a_stone@sprhodes.com or visit our website at sprhodes.com for pricing and process. 

We cant wait to meet you!

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianlogodesigns #sprhodes #jumperlogo #hunterlogo #dressagelogo #farmlogo #westernlogo #equestrianidentityImage attachmentImage attachment

Equestrian logo design and illustration by SP RHODES…

Below, we feature a new logo for Maple Mounten Stables.

Elizabeth wanted to include her heart horse in this design, incorporate a monogram style icon that she can use separately and then couple that with a complex, ornate font.

The overall picture is one of sophistication with interesting points of discovery.

Our logo design process is easy:
1. Provide a deposit
2. Fill out our questionnaire
3. Return it and wait for your concepts

In between the above three steps, we will get to know you and pair you with a designated designer that takes the time to understand who you are and what you aim to do.

We can’t wait to help you build your own equestrian brand so that you too can start Living A Beautifully Branded Equestrian Lifestyle™.

a_stone@sprhodes.com for more info.

#equestrianlogos #equestrianlogo #horselogos #horselogo #shirehorselogo #drafthorselogo #equestrianluxury #equestrianstyle #equestrianlifestyle #equestrianlogodesign #horselogodesign #farmlogodesign #stablelogodesign
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Equestrian logo design and illustration by SP RHODES...

Below, we feature a new logo for Maple  Mounten Stables. 

Elizabeth wanted to include her heart horse in this design, incorporate a monogram style icon that she can use separately and then couple that with a complex, ornate font. 

The overall picture is one of sophistication with interesting points of discovery. 

Our logo design process is easy: 
1. Provide a deposit 
2. Fill out our questionnaire
3. Return it and wait for your concepts

In between the above three steps, we will get to know you and pair you with a designated designer that takes the time to understand who you are and what you aim to do. 

We cant wait to help you build your own equestrian brand so that you too can start Living A Beautifully Branded Equestrian Lifestyle™.

a_stone@sprhodes.com for more info. 

#equestrianlogos #equestrianlogo #horselogos #horselogo #shirehorselogo #drafthorselogo #equestrianluxury #equestrianstyle #equestrianlifestyle #equestrianlogodesign #horselogodesign #farmlogodesign #stablelogodesignImage attachmentImage attachment

A beautiful new hand-illustrated dressage logo featuring a born star by SP RHODES…info@sprhodes.com

Once ridden by Steffen Peters, the majestic Udon rose to fame as a bronze medalist at the 1996 Summer Olympics in Atlanta. While this new logo gets released today, this equestrian brand story started a long time ago; a horse with heart, destined to win; also destined to help many throughout his lifetime.

Falling in love with a horse is one of the reasons why many of our equestrian logos feature "that one horse". In Allyson’s case, Udon elegantly and carefully navigates her initials in perfect form in the same way he has navigated her heart.

This logo design is versatile because it can be presented either in horizontal or stacked form. Variability in the design allows for multiple product applications without having to lose the overall aesthetic of the design.

Congratulations to Ally Rogers on this beautiful new equestrian logo design. We hope it carries you as far as Udon has 🏆🦄.

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #sprhodes #dressagehorselogo #horsesofinstagram
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A beautiful new hand-illustrated dressage logo featuring a born star by SP RHODES...info@sprhodes.com

Once ridden by Steffen Peters, the majestic Udon rose to fame as a bronze medalist at the 1996 Summer Olympics in Atlanta. While this new logo gets released today, this equestrian brand story started a long time ago; a horse with heart, destined to win; also destined to help many throughout his lifetime. 

Falling in love with a horse is one of the reasons why many of our equestrian logos feature that one horse. In Allysons case, Udon elegantly and carefully navigates her initials in perfect form in the same way he has navigated her heart. 

This logo design is versatile because it can be presented either in horizontal or stacked form. Variability in the design allows for multiple product applications without having to lose the overall aesthetic of the design. 

Congratulations to Ally Rogers on this beautiful new equestrian logo design. We hope it carries you as far as Udon has 🏆🦄.

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #sprhodes #dressagehorselogo #horsesofinstagramImage attachmentImage attachment

Every equestrian logo design has a story…

In an effort to fully comprehend the needs of our customers, it is important to stop, listen and realize the true potential of their journey.

In the case of McGauley Equine Holdings, we needed to create a logo that had a serious, iconic design, was easy to reproduce and could be used with the icon as a stand-alone element. The icon needed to evidence simplicity and also needed to be a correct interpretation of the American Saddlebred.

The American Saddlebred horse is characterized by a short, strong back; the barrel is rounder than in most light breeds. The neck is long, slender, and well-arched; it blends smoothly into a well-shaped shoulder. The croup is long and almost level. The movement in this design really speaks to this breed and the illustration was based on "Whip", a stallion that continues to unify the McGauley family with his charm.

Taking a 360 approach to professional equestrian logo design means we aren’t just building brands, we are building reputations 🏆💙.

Reach out to work with us in an equestrian logo of your very own; sparing no details with a friendly and enthusiastic team who can take your hand with your brand.

a_stone@sprhodes.com

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #equestrianstyle #americansaddlebred #americansaddlebredlogo
#sprhodesequestrianidentity
See MoreSee Less

Every equestrian logo design has a story...

In an effort to fully comprehend the needs of our customers, it is important to stop, listen and realize the true potential of their journey. 

In the case of McGauley Equine Holdings, we needed to create a logo that had a serious, iconic design, was easy to reproduce and could be used with the icon as a stand-alone element. The icon needed to evidence simplicity and also needed to be a correct interpretation of the American Saddlebred.

The American Saddlebred horse is characterized by a short, strong back; the barrel is rounder than in most light breeds. The neck is long, slender, and well-arched; it blends smoothly into a well-shaped shoulder. The croup is long and almost level. The movement in this design really speaks to this breed and the illustration was based on Whip, a stallion that continues to unify the McGauley family with his charm.

Taking a 360 approach to professional equestrian logo design means we arent just building brands, we are building reputations 🏆💙.

Reach out to work with us in an equestrian logo of your very own; sparing no details with a friendly and enthusiastic team who can take your hand with your brand. 

a_stone@sprhodes.com

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #equestrianstyle #americansaddlebred #americansaddlebredlogo
#sprhodesequestrianidentityImage attachmentImage attachment

Comment on Facebook

Interested as well. What is the cost to design a logo? Thank you.

I would like to get information on cost as well

do you design logos or just put them on different things?

Same!!

Please send me price list

Emily McGauley

Interested!!

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EQUESTRIAN LOGO DESIGN FROM SP RHODES…A new equestrian logo design that incorporates two of our favourite creatures…

We are going to make the assumption that most horse lovers are also dog lovers. Our loyal canines accompany us wherever we go, always underfoot, always ready to love.

The below logo design demanded the incorporation of a German Shorthaired Pointer with a horse and a feather. Each element representing a special part of Carrie’s equestrian and canine journey.

Creating a kinship between these two creatures was important. The addition of a feather, which is a powerful symbol signifying honor and connection, literally "has the backs" of these two beautiful souls. Together, the overall picture celebrates unity between four different species; dogs, horses, birds and humans.

Giving this iconic design the boundary of a partial ellipse (the oval frame around the top design) brings all the artwork together, unifying the letterforms with the top illustration.

Congratulations to Carrie on this unique homegrown design; it doesn’t need the feather to have wings 💙🪂.

Feather Stone Farms is now Living A Beautifully Branded Equestrian Lifestyle™

Start your own hand-illustrated equestrian logo design today. Send us a message or an email: a_stone@sprhodes.com

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #equestrianstyle #americansaddlebred #americansaddlebredlogo
#sprhodesequestrianidentity
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EQUESTRIAN LOGO DESIGN FROM SP RHODES...A new equestrian logo design that incorporates two of our favourite creatures...

We are going to make the assumption that most horse lovers are also dog lovers. Our loyal canines accompany us wherever we go, always underfoot, always ready to love. 

The below logo design demanded the incorporation of a German Shorthaired Pointer with a horse and a feather. Each element representing a special part of Carries equestrian and canine journey. 

Creating a kinship between these two creatures was important. The addition of a feather, which is a powerful symbol signifying honor and connection, literally has the backs of these two beautiful souls. Together, the overall picture celebrates unity between four different species; dogs, horses, birds and humans.

Giving this iconic design the boundary of a partial ellipse (the oval frame around the top design) brings all the artwork together, unifying the letterforms with the top illustration. 

Congratulations to Carrie on this unique homegrown design; it doesnt need the feather to have wings 💙🪂.

Feather Stone Farms is now Living A Beautifully Branded Equestrian Lifestyle™

Start your own hand-illustrated equestrian logo design today. Send us a message or an email: a_stone@sprhodes.com

#horselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianbranding #equestrianidentity #equestrianstyle #americansaddlebred #americansaddlebredlogo
#sprhodesequestrianidentityImage attachmentImage attachment

Comment on Facebook

I am soooo happy to have this as my new farm logo. The pieces and words that went into mean so much to me and my family! Your work is stunning and takes every comment and emotion that the client passes along into the beautiful workanship of your logos. I am So happy I came to you for design! Carrie 💜

Advice from an elk:

Appreciate life’s high points.
Don’t get stuck in a rut.
Cherish wide open spaces.
Be at home in the woods.
Make your voice be heard.
Know when to make tracks.
Be magnificent! – Author unknown

Not all equestrian logos need to feature a horse. In the case of this design, we were inspired by the mighty elk. This rustic woodsy design features so many natural points of interest that Golden Sage really is at home in the woods 🌲🎄.

Rather than make an assumption that your equestrian logo needs a horse, potentially consider another focal point like the flora or fauna on your farm. While many of our designs do feature a horse, there are many other ways to create a magnificent design.

Make your voice be heard, cherish wide open spaces and while you may be a horse person at heart, that is not your only defining characteristic. What else do you love?

Food for thought 🥰.

Congratulations Golden-Sage Sporthorses!

#equestrianidentity #equestrianlogo #equestrianlogos #horselogo #horselogos #equestrianstyle #equestrianlifestyle #equestrianbranding #hunterjumperlogos #dressagelogo #horsebreedinglogo #professionalequestrianlogodesign
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Advice from an elk:

Appreciate lifes high points.
Dont get stuck in a rut. 
Cherish wide open spaces.
Be at home in the woods.
Make your voice be heard.
Know when to make tracks. 
Be magnificent! - Author unknown

Not all equestrian logos need to feature a horse. In the case of this design, we were inspired by the mighty elk. This rustic woodsy design features so many natural points of interest that Golden Sage really is at home in the woods 🌲🎄.

Rather than make an assumption that your equestrian logo needs a horse, potentially consider another focal point like the flora or fauna on your farm. While many of our designs do feature a horse, there are many other ways to create a magnificent design. 

Make your voice be heard, cherish wide open spaces and while you may be a horse person at heart, that is not your only defining characteristic. What else do you love? 

Food for thought 🥰.

Congratulations Golden-Sage Sporthorses!

#equestrianidentity #equestrianlogo #equestrianlogos #horselogo #horselogos #equestrianstyle #equestrianlifestyle #equestrianbranding #hunterjumperlogos #dressagelogo #horsebreedinglogo #professionalequestrianlogodesignImage attachmentImage attachment

Another new Dressage logo by SP RHODES Equestrian Identity.

This equestrian brand story starts with a horse in movement with elegant lines and a modern aesthetic.

There are a few things in particular that give this design an authentic sense of movement. Illustrating the horse on a 45 degree angle, giving the tail some wind to create the letter H and positioning the heavier text elements behind the horse all contribute to a "pushed forward" result.

When we design horse logos, a deep understanding of line weight, correct angles, conformation, perspective, typography and color theory are all necessary. That is the difference between a simple equestrian logo and an equestrian BRAND.

Thought behind the development of a professional equestrian design is what gives it impulsion; a word that can never be underestimated in the world of horses.

Congratulations Hannah Michaels on your new equestrian brand. You are now Living A Beautifully Branded Equestrian Lifestyle™!

If you are looking to brand or re-brand your equestrian business, send us a message on Facebook or an email to info@sprhodes.com attention Olivia.

#horselogo #horselogos #equestrianlogo #equestrianlogodesign #dressagehorselogo #equestrianlifestyle #equestrianidentity #equestrianillustration #sprhodesequestrianidentity #horsesofinstagram
See MoreSee Less

Another new Dressage logo by SP RHODES Equestrian Identity.

This equestrian brand story starts with a horse in movement with elegant lines and a modern aesthetic. 

There are a few things in particular that give this design an authentic sense of movement. Illustrating the horse on a 45 degree angle, giving the tail some wind to create the letter H and positioning the heavier text elements behind the horse all contribute to a pushed forward result. 

When we design horse logos, a deep understanding of line weight, correct angles, conformation, perspective, typography and color theory are all necessary. That is the difference between a simple equestrian logo and an equestrian BRAND.

Thought behind the development of a professional equestrian design is what gives it impulsion; a word that can never be underestimated in the world of horses. 

Congratulations Hannah Michaels on your new equestrian brand. You are now Living A Beautifully Branded Equestrian Lifestyle™!

If you are looking to brand or re-brand your equestrian business, send us a message on Facebook or an email to info@sprhodes.com attention Olivia. 

#horselogo #horselogos #equestrianlogo #equestrianlogodesign #dressagehorselogo #equestrianlifestyle #equestrianidentity #equestrianillustration #sprhodesequestrianidentity #horsesofinstagramImage attachment

Comment on Facebook

This is beautiful

Very elegant.

LET SP RHODES HELP YOU DESIGN THE EQUESTRIAN LOGO YOU HAVE ALWAYS WANTED…

The inception of this logo comes from a very deep place of reflection and resilience. The belief that while we all may be different, we all still reflect on the same moon and the same stars. In those dreams, many of us see horses because the very nature of being an equestrian is believing in spirit.

"I’ve always loved space and astrology. I got a little star tattoo on my wrist to remind myself that I’m exactly where I’m supposed to be."

Tess knew that she wanted something whimsy but also something that played well with angles and combined subtle colors with modern style. Using a transitional serif font (font with little caps on the ends) gives the overall design good balance and sophistication.

This logo stops and makes us realize that the secret to a good life is always looking up.

Congratulations Tess on this truly whimsical creation; you already have a head start on shooting for the stars 🏆.

Come as you are and have your full potential expressed with a logo design from SP RHODES. Living A Beautifully Branded Equestrian Lifestyle has never been so easy (or creative).

Logo design packages are as follows; please PM for details on inclusions:

Package 1: $880 (deposit of $625) due to start): 4-6 week turnaround with our front-line team

Package 2: $1,350 (65% deposit) – 3-4 week turnaround with our corporate team

All digital files provided; .ai, .eps, .jpg, .png, .pdf. Business card design, embroidery files and signage can also follow as part of your process. Send is a message for further details.

If you have been struggling to find the right fit for your logo design, each person on our creative team has a different style so we will position you with the right person for success based on your questionnaire.

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianstyle #equestrianidentity #equestriandesign #hunterlogo #jumperlogo #professionalequestrianillustration
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LET SP RHODES HELP YOU DESIGN THE EQUESTRIAN LOGO YOU HAVE ALWAYS WANTED...

The inception of this logo comes from a very deep place of reflection and resilience. The belief that while we all may be different, we all still reflect on the same moon and the same stars. In those dreams, many of us see horses because the very nature of being an equestrian is believing in spirit. 

I’ve always loved space and astrology. I got a little star tattoo on my wrist to remind myself that I’m exactly where I’m supposed to be. 

Tess knew that she wanted something whimsy but also something that played well with angles and combined subtle colors with modern style. Using a transitional serif font (font with little caps on the ends) gives the overall design good balance and sophistication. 

This logo stops and makes us realize that the secret to a good life is always looking up.

Congratulations Tess on this truly whimsical creation; you already have a head start on shooting for the stars 🏆.

Come as you are and have your full potential expressed with a logo design from SP RHODES. Living A Beautifully Branded Equestrian Lifestyle has never been so easy (or creative). 

Logo design packages are as follows; please PM for details on inclusions:

Package 1: $880 (deposit of $625) due to start): 4-6 week turnaround with our front-line team

Package 2: $1,350 (65% deposit) - 3-4 week turnaround with our corporate team

All digital files provided; .ai, .eps, .jpg, .png, .pdf. Business card design, embroidery files and signage can also follow as part of your process. Send is a message for further details. 

If you have been struggling to find the right fit for your logo design, each person on our creative team has a different style so we will position you with the right person for success based on your questionnaire. 

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianstyle #equestrianidentity #equestriandesign #hunterlogo #jumperlogo #professionalequestrianillustrationImage attachmentImage attachment

Comment on Facebook

Beautiful

Kerry Brooks

Tess, it’s amazing. I love it

Love this!

Oh you guys…. This is incredibly beautiful 😍 absolutely love it

Couldn’t be happier 💜 I’m obsessed! Thank you!!!!

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EPIC EQUESTRIAN LOGO DESIGN; NORTH AMERICAN MADE, HAND-ILLUSTRATED. Tell us who you are and we will come up with the ideas. Simple process, professional service, always available…

This equestrian brand story is rooted in fashion with an aesthetic meant to be powerful and iconic.

Our approach to this equestrian logo design started with formulating a unique crest with an icon. The idea was to create two complementing designs that can stand-alone. One "t-bit" icon and another "quadrant crest" that can be easily used on ball caps or other accessories.

Pairing this design with a crown, adorned with the letter T takes the design from interesting to opulent; a feature that is very much engrained in the core ethic of this new equestrian brand.

We can’t say where you will see this artwork but we will say that the people behind it are determined to do things a bit differently and committed to excellence; sounds like we have something in common.

If you have been pondering an idea or on the fence about a new logo design, we invite you to join us in creating a new equestrian identity. In a highly visual world, it only makes sense that you would present yourself in highly visual way.

Trentstone is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogo #horselogos #equestrianlogodesign #equestrianlogodesigns #handillustratedhorselogos #equestrianstyle #equestrianidentity #originalhorselogos #equestrianartists #equestrianillustration #equestrianbrands #hunterjumperlogo #dressagelogo #highvisibility
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EPIC EQUESTRIAN LOGO DESIGN; NORTH AMERICAN MADE, HAND-ILLUSTRATED. Tell us who you are and we will come up with the ideas. Simple process, professional service, always available...

This equestrian brand story is rooted in fashion with an aesthetic meant to be powerful and iconic. 

Our approach to this equestrian logo design started with formulating a unique crest with an icon. The idea was to create two complementing designs that can stand-alone. One t-bit icon and another quadrant crest that can be easily used on ball caps or other accessories. 

Pairing this design with a crown, adorned with the letter T takes the design from interesting to opulent; a feature that is very much engrained in the core ethic of this new equestrian brand. 

We cant say where you will see this artwork but we will say that the people behind it are determined to do things a bit differently and committed to excellence; sounds like we have something in common. 

If you have been pondering an idea or on the fence about a new logo design, we invite you to join us in creating a new equestrian identity. In a highly visual world, it only makes sense that you would present yourself in highly visual way. 

Trentstone is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogo #horselogos #equestrianlogodesign #equestrianlogodesigns #handillustratedhorselogos #equestrianstyle #equestrianidentity #originalhorselogos #equestrianartists #equestrianillustration #equestrianbrands #hunterjumperlogo #dressagelogo #highvisibilityImage attachmentImage attachment

Comment on Facebook

Beautiful work!

EQUESTRIAN LOGOS THAT BRING WHAT’S ON THE INSIDE TO THE OUTSIDE…

"After a long horse show day, there is nothing more I love to do than go fishing. Riding and fishing are my two passions".

Whoever said that equestrians aren’t a brilliantly diverse bunch doesn’t understand that part of our attraction to all things horse is our fervent love for all natural things.

This equestrian brand story for Headwaters Equestrian LLC is deep; in so many ways.

Perhaps it’s time you came up for air and experienced the feeling of a new equestrian brand. It. may just be the thing you need to guide you back to shore.

#horselogos #horselogo #equestrianlogo #equestrianlogos #equestrianlogodesign #equestrianbranding #equestrianlifestyle #equestrianidentity
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EQUESTRIAN LOGOS THAT BRING WHATS ON THE INSIDE TO THE OUTSIDE...

After a long horse show day, there is nothing more I love to do than go fishing. Riding and fishing are my two passions. 

Whoever said that equestrians arent a brilliantly diverse bunch doesnt understand that part of our attraction to all things horse is our fervent love for all natural things. 

This equestrian brand story for Headwaters Equestrian LLC is deep; in so many ways. 

Perhaps its time you came up for air and experienced the feeling of a new equestrian brand. It. may just be the thing you need to guide you back to shore. 

#horselogos #horselogo #equestrianlogo #equestrianlogos #equestrianlogodesign #equestrianbranding #equestrianlifestyle #equestrianidentityImage attachment

HAND-ILLUSTRATED EQUESTRIAN LOGO DESIGNS from SP RHODES…

There is so much to say about this equestrian brand story for DG Equestrian. The core of the story revolves around a very talented and successful woman who leads a team down the barn aisle towards beautiful interior designs.

You see, Deborah is a horse person at heart; she brings much of the equestrian aesthetic to many things she does. She is also a phenomenal interior designer and responsible for an incredible number of interior design jobs with her team. Everything from the Grand Bohemian Hotel Grenville in Grenville, SC to Mahogany Run, Hilton Embassy Suites in the U.S. Virgin Islands.

Her aesthetic is sophisticated, opulent, intelligent, purposeful and presents itself with a hint of abstract art.

This iconic new equestrian brand was inspired by the idea of two iberian horses in a symmetrical format, each with the purpose of representing one letter. The top horse is intended to represent the letter D and the bottom horse is intended to represent a G. DG are Deborah’s initials. It’s only fair that she put so much of who she is into what she does; we can relate 🏆.

The sophistication, freehand appeal and uniqueness of this new brand make us proud because it was an exercise in a more abstract approach to equestrian logo design. Not everything you see is the only thing that’s there. A lesson for all in every context.

Is your new logo design next? We hope so!
info@sprhodes.com

#horselogos #horselogo #equestrianlogodesign #equestrianlogos #luxehorselogos #handillustratedhorselogos #corporatelogodesign
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HAND-ILLUSTRATED EQUESTRIAN LOGO DESIGNS from SP RHODES...

There is so much to say about this equestrian brand story for DG Equestrian. The core of the story revolves around a very talented and successful woman who leads a team down the barn aisle towards beautiful interior designs. 

You see, Deborah is a horse person at heart; she brings much of the equestrian aesthetic to many things she does. She is also a phenomenal interior designer and responsible for an incredible number of interior design jobs with her team. Everything from the Grand Bohemian Hotel Grenville in Grenville, SC to Mahogany Run, Hilton Embassy Suites in the U.S. Virgin Islands. 

Her aesthetic is sophisticated, opulent, intelligent, purposeful and presents itself with a hint of abstract art. 

This iconic new equestrian brand was inspired by the idea of two iberian horses in a symmetrical format, each with the purpose of representing one letter. The top horse is intended to represent the letter D and the bottom horse is intended to represent a G. DG are Deborahs initials. Its only fair that she put so much of who she is into what she does; we can relate 🏆.

The sophistication, freehand appeal and uniqueness of this new brand make us proud because it was an exercise in a more abstract approach to equestrian logo design. Not everything you see is the only thing thats there. A lesson for all in every context.

Is your new logo design next? We hope so!
info@sprhodes.com 

#horselogos #horselogo #equestrianlogodesign #equestrianlogos #luxehorselogos #handillustratedhorselogos #corporatelogodesignImage attachment

EQUESTRIAN LOGO DESIGNS – HAND-ILLUSTRATED BY HORSE LOVERS…

This equestrian brand story starts with one horse…

Many of the equestrian logo designs that come our way are inspired by one horse. It could be that one horse that helped someone rise through the ranks. It could also be that first horse, that horse that taught you hard lessons or that one superstar that never put a foot wrong.

In the case of Easton Show Stables, this logo concept revolved around a realistic illustration of THAT one horse with an integration into Anna’s last name; a throwback to her legacy and historical attachment to East London; a place with a rich history steeped in social reform.

It’s ironic that the concept of this ONE horse can be combined with a place in the world known for a deep level of positive change. It makes sense, after all; new logo, new starts, momentum forward and equestrian brand reform.

Hat’s off to Anna on her new equestrian brand identity. We would love to see this logo embroidered on a saddle pad worn by THAT one horse 🥰🐎.

Easton Stables is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianidentity #equestrianbranding #hunterhorselogosdesign #horselogodesign #jumperhorselogos
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EQUESTRIAN LOGO DESIGNS - HAND-ILLUSTRATED BY HORSE LOVERS...

This equestrian brand story starts with one horse...

Many of the equestrian logo designs that come our way are inspired by one horse. It could be that one horse that helped someone rise through the ranks. It could also be that first horse, that horse that taught you hard lessons or that one superstar that never put a foot wrong. 

In the case of Easton Show Stables, this logo concept revolved around a realistic illustration of THAT one horse with an integration into Annas last name; a throwback to her legacy and historical attachment to East London; a place with a rich history steeped in social reform.

Its ironic that the concept of this ONE horse can be combined with a place in the world known for a deep level of positive change. It makes sense, after all; new logo, new starts, momentum forward and equestrian brand reform. 

Hats off to Anna on her new equestrian brand identity. We would love to see this logo embroidered on a saddle pad worn by THAT one horse 🥰🐎.

Easton Stables is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogos #horselogo #equestrianlogos #equestrianlogo #equestrianlogodesign #equestrianidentity #equestrianbranding #hunterhorselogosdesign #horselogodesign #jumperhorselogosImage attachment

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Hoping one day you can design a logo for my future equestrian centre!

Hand-illustrated equestrian logo design from SP RHODES Equestrian Identity – Another beautiful equestrian brand story that is unapologetically unique…

This story starts with horses first and then sport. Julie requested a logo that portrayed a sense of harmony, peace, connection and soul. A rounded, soft aesthetic was a main focus; we wanted to create a sense of flow. "If this logo were to make a sound, it would sound like the lake at night, the gentle movement of water." – Julie

The feminine flow of this design and the integration of Julie’s initials (which ironically spell the word JEM) take this design to another level. She is connected.

Teal and blue is a showstopper in any logo design. Teal is a color of restfulness, mental and spiritual balance. It is made from blue (a color of tranquil stability) and green (optimistic color).

By bringing these colors together, teal creates a reflective mood and provokes thinking.

Isn’t that what exactly you want your equestrian logo to do?

Equestrian logo design is something you can find anywhere but a deep understanding of design theory, color theory, conformation, type and discipline is what we are known for here at SP RHODES.

Congratulations to JEM Dressage! We can’t wait to see this design in practice.

#horselogo #horselogos #equestrianlogodesign #equestrianlogos #equestrianlogo #EQlogodesign #equestrianlifestyle #equestrianbranding #equestrianidentity #equestrianstyle
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Hand-illustrated equestrian logo design from SP RHODES Equestrian Identity - Another beautiful equestrian brand story that is unapologetically unique...

This story starts with horses first and then sport. Julie requested a logo that portrayed a sense of harmony, peace, connection and soul. A rounded, soft aesthetic was a main focus; we wanted to create a sense of flow. If this logo were to make a sound, it would sound like the lake at night, the gentle movement of water. - Julie

The feminine flow of this design and the integration of Julies initials (which ironically spell the word JEM) take this design to another level. She is connected. 

Teal and blue is a showstopper in any logo design. Teal is a color of restfulness, mental and spiritual balance. It is made from blue (a color of tranquil stability) and green (optimistic color). 

By bringing these colors together, teal creates a reflective mood and provokes thinking.

Isnt that what exactly you want your equestrian logo to do?

Equestrian logo design is something you can find anywhere but a deep understanding of design theory, color theory, conformation, type and discipline is what we are known for here at SP RHODES. 

Congratulations to JEM Dressage! We cant wait to see this design in practice. 

#horselogo #horselogos #equestrianlogodesign #equestrianlogos #equestrianlogo #EQlogodesign #equestrianlifestyle #equestrianbranding #equestrianidentity #equestrianstyleImage attachmentImage attachment

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Incredible talent!!! 😍

Such talent! 💕💕💕

Claire Coffin

I love it

Beautiful!!!! 🥰

Lovely

Gorgeous

This is beautiful 😍

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A delicate equestrian brand identity filled with movement and grace…

This new equestrian brand identity for Riviera Dressage incorporates a modern style horse using line art with the more traditional appeal of a crest. Adding a pop of color sets this design apart.

An interesting point to note about the color selections in this design involves our use of Teal and Orange. Teal and Orange have the highest contrast between their exposure values of any pair of complementary colors on the color wheel. This adds depth.

Orange and Teal are also used because they replicate golden hour: warm orange light against a blue sky. Equestrian photographers often shoot early in the morning to capture these colors. Encapsulating this dressage horse in a warm, contrasting comforter of color brings the design to life.

Congratulations Jenny and Jessica on your new equestrian brand identity. We can’t wait for it’s golden light to shine on your equestrian ambitions.

#professionalequestrianlogodesignhorselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #horselogo #equestrianillustration #equestriangraphics #equestrianlifestyle #equestrianlife
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A delicate equestrian brand identity filled with movement and grace...

This new equestrian brand identity for Riviera Dressage incorporates a modern style horse using line art with the more traditional appeal of a crest. Adding a pop of color sets this design apart. 

An interesting point to note about the color selections in this design involves our use of Teal and Orange. Teal and Orange have the highest contrast between their exposure values of any pair of complementary colors on the color wheel. This adds depth.

Orange and Teal are also used because they replicate golden hour: warm orange light against a blue sky. Equestrian photographers often shoot early in the morning to capture these colors. Encapsulating this dressage horse in a warm, contrasting comforter of color brings the design to life. 

Congratulations Jenny and Jessica on your new equestrian brand identity. We cant wait for its golden light to shine on your equestrian ambitions. 

#professionalequestrianlogodesignhorselogo #horselogos #equestrianlogos #equestrianlogo #equestrianlogodesign #horselogo #equestrianillustration #equestriangraphics #equestrianlifestyle #equestrianlifeImage attachmentImage attachment

Comment on Facebook

SP RHODES Equestrian Identity Thank you guys so much for all the hard work you put in to our logo to get it just right!! We're in love with the final product!! Looking forward to seeing it on some custom swag!! 🦄♥️

Extraordinary design & colors!

That's a wonderful logo Well designed

This is gorgeous.

Really beautiful

Beautiful logo!

This is beautiful

I love this

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May the force be with you…🏋️‍♀️

There are two ways you can learn about brand value. One way is to read it in a book; the other way, is through the school of hard knocks. Learning through experience is a much more effective way of understanding the power of your equestrian brand and the doors it can open as you grow. That takes time.

Brand values are connected to why you do what you do and how you choose to direct your energy to grow and nurture your equestrian business. Caring deeply about your brand and having equestrian brand confidence is what builds your value and can lead you to make positive game-changing decisions.

Loving and experiencing your equestrian brand starts with a brand identity (logo) that make you feel empowered. It becomes an image that reflects back your "why".

The idea behind this identity for Mobile Tack Force was to show strength, power, reliability and confidence. Mobile Tack Force will be available for all your tack and equine needs; like a SWAT team to the rescue! We think that the rescue vibe has been achieved and it’s a really great concept!

We would consider this logo a modern, iconic design that has lots of versatility. It is especially impactful on the side of a mobile trailer (easy to read and recognize). The icon can also easily be broken out on its own and used for product branding.

Congratulations Shannon on your new equestrian brand identity. We can’t wait to see you out there to the rescue!

#horselogo #horselogos #equestrianlogodesign #professionalequestrianlogodesign #handillustratedequestrianlogos #equestriangraphics #equestrianlifestyle #equestrianstyle #equestrianlife
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May the force be with you...🏋️‍♀️

There are two ways you can learn about brand value. One way is to read it in a book; the other way, is through the school of hard knocks. Learning through experience is a much more effective way of understanding the power of your equestrian brand and the doors it can open as you grow. That takes time. 

Brand values are connected to why you do what you do and how you choose to direct your energy to grow and nurture your equestrian business. Caring deeply about your brand and having equestrian brand confidence is what builds your value and can lead you to make positive game-changing decisions.

Loving and experiencing your equestrian brand starts with a brand identity (logo) that make you feel empowered. It becomes an image that reflects back your why. 

The idea behind this identity for Mobile Tack Force was to show strength, power, reliability and confidence. Mobile Tack Force will be available for all your tack and equine needs; like a SWAT team to the rescue! We think that the rescue vibe has been achieved and its a really great concept! 

We would consider this logo a modern, iconic design that has lots of versatility. It is especially impactful on the side of a mobile trailer (easy to read and recognize). The icon can also easily be broken out on its own and used for product branding. 

Congratulations Shannon on your new equestrian brand identity. We cant wait to see you out there to the rescue!

#horselogo #horselogos #equestrianlogodesign #professionalequestrianlogodesign #handillustratedequestrianlogos #equestriangraphics #equestrianlifestyle #equestrianstyle #equestrianlifeImage attachment

I ASKED FOR A BIRDHOUSE OUTSIDE MY WINDOW AT OUR NEW OFFICE…

I did.

And guess what?

The most amazing rustic bird house showed up as a surprise 😁😁🤩🥳

Why am I sharing this?

Because the culture of where I work is all about creativity and if one of the things that makes me happy is watching the birds outside my window while I work. I appreciate our team hearing me out and surprising me!

Why else am I sharing?

Because we all have one thing in common; we all like to surround ourselves with things that make us feel good. When we can curate environments that nurture and bring out our best, we can create, win, share and believe much more easily.

The below logo was designed with my birdhouse as the inspiration; protection from the elements in the natural world.

The mountain caps are the roof, the mare is carefully minding the foal and the Castilleja flower; an essential element in this design.

The environment you create around you, the friends you keep, the people you associate with; all of these things contribute to what drives you. In my case as a creative, there is nothing more I could ever want than to be inspired by the small things to create even bigger things.

Congratulations Natalie Masin on your new equestrian logo design. Your design was inspired by the idea of beautiful natural things, just outside my window 🐦🐦🥰.

Sierra Downs is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogo #horselogos #equestrianlogodesign #equestriangraphics #hunterjumperlogos #dressagelogos #westernpleasurelogos #sprhodesequestrianidentity
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I ASKED FOR A BIRDHOUSE OUTSIDE MY WINDOW AT OUR NEW OFFICE...

I did. 

And guess what? 

The most amazing rustic bird house showed up as a surprise 😁😁🤩🥳

Why am I sharing this?

Because the culture of where I work is all about creativity and if one of the things that makes me happy is watching the birds outside my window while I work. I appreciate our team hearing me out and surprising me!

Why else am I sharing?

Because we all have one thing in common; we all like to surround ourselves with things that make us feel good. When we can curate environments that nurture and bring out our best, we can create, win, share and believe much more easily. 

The below logo was designed with my birdhouse as the inspiration; protection from the elements in the natural world. 

The mountain caps are the roof, the mare is carefully minding the foal and the Castilleja flower; an essential element in this design. 

The environment you create around you, the friends you keep, the people you associate with; all of these things contribute to what drives you. In my case as a creative, there is nothing more I could ever want than to be inspired by the small things to create even bigger things. 

Congratulations Natalie Masin on your new equestrian logo design. Your design was inspired by the idea of beautiful natural things, just outside my window 🐦🐦🥰.

Sierra Downs is now Living A Beautifully Branded Equestrian Lifestyle™

#horselogo #horselogos #equestrianlogodesign #equestriangraphics #hunterjumperlogos #dressagelogos #westernpleasurelogos #sprhodesequestrianidentityImage attachmentImage attachment

Comment on Facebook

Love this logo!!!!!!!

Our latest logo for Pine Grove Stables starts with a legacy that goes back to a little 8 year-old girl. Always dreaming of horses, Jenny put her energy into understanding, riding and loving the Morgan horse.

She eventually fell in love with her heart horse and we decided this design would be most impactful in literal terms; a custom illustration of her favourite mount to share with the world.

This design is what we call "transitional". While we do use modern lines to achieve both the pine tree and the horse, we have paired the illustration elements with a more traditional font. Together, this design is neither modern nor traditional; we call this transitional. It straddles the line between two distinct styles.

This makes for a very versatile, timeless and impactful equestrian logo design.

Congratulations to Pine Grove Stables on this new equestrian identity. You are now officially Living A Beautifully Branded Equestrian Lifestyle™

#horselogos #horselogo #equestrianlogodesign #handillustratedequestrianlogos #equestrianstyle #equestriangraphics #professionalequestrianlogodesign
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Our latest logo for Pine Grove Stables starts with a legacy that goes back to a little 8 year-old girl. Always dreaming of horses, Jenny put her energy into understanding, riding and loving the Morgan horse. 

She eventually fell in love with her heart horse and we decided this design would be most impactful in literal terms; a custom illustration of her favourite mount to share with the world. 

This design is what we call transitional. While we do use modern lines to achieve both the pine tree and the horse, we have paired the illustration elements with a more traditional font. Together, this design is neither modern nor traditional; we call this transitional. It straddles the line between two distinct styles. 

This makes for a very versatile, timeless and impactful equestrian logo design. 

Congratulations to Pine Grove Stables on this new equestrian identity. You are now officially Living A Beautifully Branded Equestrian Lifestyle™

#horselogos #horselogo #equestrianlogodesign #handillustratedequestrianlogos #equestrianstyle #equestriangraphics #professionalequestrianlogodesignImage attachment

Comment on Facebook

Thank you for creating this beautiful logo. I absolutely love it and cannot wait to show it off.

Another equestrian brand story from SP RHODES Equestrian Identity…

This equestrian brand identity for Stone House Ranch had very specific requirements. It needed a traditional, western, rustic appeal with the primary feature being an Arabian horse.

The ranch is located in gold mining country where gold was initially discovered. Since it is in a historical location with historical buildings we wanted to feature the old-world quality of the stone house on the property.

We decided that a red window would be a clever accent because it is a metaphor for freedom. Plato once suggested that the mind requires moments of purpose-free calm to be settled. Looking out a window is said to do just that. Who doesn’t want that in a beautiful, rustic, historic location? This ranch is magic.

We would consider this logo a literal equestrian brand identity. The name of the farm is evidenced in the actual artwork.

Some logos are clever. Some are abstract. Some are literal. Some are based on complex illustration; others are more simple. Regardless of the style of logo you are looking for, it’s our job to interpret, create and present ideas.

You bring yourself. We will bring the ideas.

Stone Horse Ranch is now Living A Beautifully Branded Equestrian Lifestyle™.

a_stone@sprhodes.com to learn about your very own equestrian logo.

#horselogos #horselogo #equestrianlogodesign #handillustratedhorselogo #jumperlogo #hunterlogo #westernlogo #dressagelogo #equestrianlogo
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Another equestrian brand story from SP RHODES Equestrian Identity...

This equestrian brand identity for Stone House Ranch had very specific requirements. It needed a traditional, western, rustic appeal with the primary feature being an Arabian horse. 

The ranch is located in gold mining country where gold was initially discovered. Since it is in a historical location with historical buildings we wanted to feature the old-world quality of the stone house on the property. 

We decided that a red window would be a clever accent because it is a metaphor for freedom. Plato once suggested that the mind requires moments of purpose-free calm to be settled. Looking out a window is said to do just that. Who doesnt want that in a beautiful, rustic, historic location? This ranch is magic. 

We would consider this logo a literal equestrian brand identity. The name of the farm is evidenced in the actual artwork. 

Some logos are clever. Some are abstract. Some are literal. Some  are based on complex illustration; others are more simple. Regardless of the style of logo you are looking for, its our job to interpret, create and present ideas. 

You bring yourself. We will bring the ideas. 

Stone Horse Ranch is now Living A Beautifully Branded Equestrian Lifestyle™.

a_stone@sprhodes.com to learn about your very own equestrian logo. 

#horselogos #horselogo #equestrianlogodesign #handillustratedhorselogo #jumperlogo #hunterlogo #westernlogo #dressagelogo #equestrianlogoImage attachmentImage attachment
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FREQUENTLY ASKED QUESTIONS

Our service is based on a comprehensive feedback process. 

We will send you concepts based on your logo questionnaire and you will provide commentary of what you like and don’t like. 

We will take your feedback and continue to improve the design. 

Our ability to be successful in a logo design is primarily based on how well you answer our logo questionnaire. If you provide thorough responses, we will have a higher rate of success.

As an example, when answering the questionnaire, avoid, “I think I want”, “not sure”, “maybe”. We need definitive answers so we can pursue a design with the highest likelihood of success. We are a team and therefore all involved need to put forward full efforts.

Yes. 

Once you approve your logo design, you own full rights to print, distribute and sell items with your new equestrian brand identity. Your logo will also remain on file with us so you can pursue embroidery, signage, business cards or anything else within our core competency. 

There are no refunds on logo designs. The intent of the logo questionnaire is to agree on a direction and style of logo. After the initial concepts are sent, the feedback process commences. Change in criteria means a new logo design and this is subject to additional cost. Change in criteria is considered a separate logo design. Criteria is defined as logo questionnaire answers. Once concepts are sent, you have 10 days to provide feedback. If we do not hear from you within the allotted time period, your design is considered approved. It is important we maintain momentum in the design process.

No. 

At one point in time, the person who designed the logo you like put hours into their work. This work was paid for by a client. 

We take copyright infringement very seriously and we believe that all logo designs should be entirely custom so that there are no liabilities associated with its use. 

While we encourage you to send us logos that you like, we will not duplicate a pre-existing design under any circumstances unless it is one of our semi-custom designs that we own and license to distribute. 

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